Explore Australia's new-car sales history

CarExpert's New Car Sales Atlas turns decades of Australian new-car sales data into a simple, searchable tool for understanding sales trends across the years and into the current market.

Data to be used for educational and editorial purposes only.

Latest dataset: August 2026
Version 3.02
How many vehicles were sold in 2010.
1,035,574
CarExpert context

Editorial Summary

In 2010, the Atlas records 1,035,574 new-vehicle sales across the Australian market. Toyota was the leading make in this view, with 214,718 sales. That was 10.5% higher than the previous full-year result.

Historical sales trend

Full-history view for this slice across 1991–2026 (2010).

Sales by year: 2010

Year-by-year totals for 2010.
YearTotalvs prev
2026 YTD848,924+2.0%
20251,241,037+0.3%
20241,237,287+1.7%
20231,216,780+12.5%
20221,081,429+3.0%
20211,049,831+14.5%
2020916,968−13.7%
20191,062,867−7.8%
20181,153,111−3.0%
20171,189,116+0.9%
20161,178,133+2.0%
20151,155,408+3.8%
20141,113,224−2.0%
20131,136,227+2.2%
20121,112,032+10.3%
20111,008,437−2.6%
20101,035,574+10.5%
2009937,328−7.4%
20081,012,164−3.6%
20071,049,982+9.1%
2006962,666−2.6%
2005988,269+3.5%
2004955,229+5.0%
2003909,811+10.4%
2002824,309+6.7%
2001772,681−1.8%
2000787,100+0.0%
1999786,845−2.6%
1998807,607+13.3%
1997712,622+9.6%
1996650,049+1.2%
1995642,557+4.3%
1994616,256+11.0%
1993555,248−4.9%
1992584,013+14.1%
1991511,919—
Data Notice

Data use and verification

This data is for editorial and educational use only. For verified data, or to purchase or license new car sales data, contact the FCAI.

Purchase data

Top makes: 2010

Best-selling brands for 2010, with each brand's share of the market.
#MakeSalesShare
1Toyota
214,71820.7%
2Holden
132,92312.8%
3Ford
95,2849.2%
4Mazda
84,7778.2%
5Hyundai
80,0387.7%
6Nissan
62,6766.1%
7Mitsubishi
62,4966.0%
8Honda
40,3753.9%
9Subaru
40,0253.9%
10Volkswagen
38,0163.7%
11Suzuki
24,7892.4%
12Kia
23,8482.3%
13Mercedes-Benz
22,3292.2%
14BMW
17,9931.7%
15Audi
12,9001.2%
16Isuzu
7,3780.7%
17Great Wall
6,6900.6%
18Lexus
6,5260.6%
19Jeep
5,9750.6%
20Peugeot
5,6490.5%
21Isuzu Ute
5,1140.5%
22Volvo Car
4,9450.5%
23Land Rover
4,7890.5%
24Hino
4,1770.4%
25Mitsubishi Fuso
3,7000.4%
26MINI
2,2670.2%
27Kenworth
2,0770.2%
28Dodge
1,9170.2%
29Renault
1,9070.2%
30Proton
1,8980.2%
31Skoda
1,6520.2%
32Citroen
1,6030.2%
33Chrysler
1,4640.1%
34Iveco
1,4420.1%
35Fiat
1,3630.1%
36Porsche
1,2660.1%
37SsangYong
1,1190.1%
38Volvo Commercial
1,0090.1%
39Alfa Romeo
9140.1%
40Jaguar
8660.1%
41Nissan UD
7560.1%
42Western Star
7540.1%
43Mack
7530.1%
44Freightliner
5700.1%
45Scania
3710.0%
46Smart
2870.0%
47Man
2520.0%
48Daf
1970.0%
49Maserati
1410.0%
50Ferrari
1260.0%
51Aston Martin
1210.0%
52International
980.0%
53Bentley
580.0%
54Hummer
550.0%
55Lotus
530.0%
56Lamborghini
450.0%
57Rolls-Royce
250.0%
58Saab
140.0%
59Morgan
40.0%

Top models: 2010

Best-selling vehicles for 2010, with each model's share of the market.
#VehicleSalesShare
1Holden Commodore
45,9564.4%
2Toyota Corolla
41,6324.0%
3Toyota Hilux
39,8963.9%
4Mazda Mazda3
39,0033.8%
5Hyundai i30
29,7722.9%
6Ford Falcon
29,5162.9%
7Holden Cruze
28,3342.7%
8Toyota Camry
25,0142.4%
9Mitsubishi Lancer
23,0762.2%
10Hyundai Getz
21,5472.1%
11Toyota Yaris
21,4522.1%
12Nissan Navara
21,1712.0%
13Toyota Prado
16,7451.6%
14Mitsubishi Triton
16,5781.6%
15Volkswagen Golf
15,4251.5%
16Mazda Mazda2
14,7941.4%
17Ford Ranger
14,6861.4%
18Subaru Forester
14,6441.4%
19Toyota RAV4
14,5971.4%
20Holden Colorado
13,2361.3%
21Toyota Kluger
13,1171.3%
22Holden Barina
12,9451.3%
23Subaru Impreza
12,2891.2%
24Suzuki Swift
12,1611.2%
25Toyota Aurion
11,7641.1%
26Ford Territory
11,5581.1%
27Holden Utility
11,4061.1%
28Holden Captiva 7
11,1751.1%
29Ford Fiesta
10,7591.0%
30Honda Civic
10,4571.0%
31Ford Focus
9,8481.0%
32Nissan X-Trail
9,7920.9%
33Mazda CX-7
9,5300.9%
34Mazda BT-50
9,2210.9%
35Honda Jazz
9,1300.9%
36Ford Falcon Ute
9,0990.9%
37Kia Rio
9,0520.9%
38Toyota Landcruiser Wagon
9,0500.9%
39Mitsubishi Outlander
8,5370.8%
40Nissan Micra
8,3410.8%
41Toyota Hiace Van
7,6100.7%
42Mazda Mazda6
7,4550.7%
43Honda CR-V
7,2440.7%
44Hyundai ix35
7,2020.7%
45Mitsubishi Pajero
6,9860.7%
46Mercedes-Benz C-Class
6,6930.6%
47Toyota Landcruiser PU/CC
6,5990.6%
48Nissan Dualis
6,5920.6%
49BMW 3 Series
6,5860.6%
50Volkswagen Tiguan
6,2160.6%
51Subaru Liberty
6,2030.6%
52Hyundai iLOAD
5,9900.6%
53Subaru Outback
5,7660.6%
54Nissan Tiida
5,4910.5%
55Honda Accord Euro
5,2400.5%
56Isuzu Ute D-Max
5,1140.5%
57Hyundai Santa Fe
4,6460.4%
58Ford Mondeo
4,5750.4%
59Holden Captiva 5
4,3360.4%
60Honda Accord
4,2670.4%
61Mazda CX-9
4,0960.4%
62Suzuki Alto
4,0770.4%
63Suzuki Grand Vitara
3,8020.4%
64Isuzu N-Series
3,6580.4%
65Kia Carnival
3,6380.4%
66Kia Cerato
3,5830.3%
67Audi A4
3,4330.3%
68BMW 1 Series
3,3160.3%
69Great Wall X240
3,2700.3%
70Nissan Patrol Wagon
3,2060.3%
71Volkswagen Polo
3,1950.3%
72Great Wall V240
3,1080.3%
73BMW X5
3,1050.3%
74Kia Sportage
3,0730.3%
75Ford Escape
3,0340.3%
76Peugeot 308
2,8270.3%
77Lexus IS250
2,7210.3%
78Jeep Wrangler
2,6870.3%
79Volkswagen Passat
2,6030.3%
80Mercedes-Benz M-Class
2,5890.3%
81Lexus RX
2,5340.2%
82Honda City
2,5260.2%
83Nissan Murano
2,5180.2%
84Hyundai iMAX
2,4760.2%
85Volkswagen Jetta
2,3910.2%
86Isuzu F-Series (7.5t)
2,3820.2%
87Mitsubishi ASX
2,3490.2%
88Audi Q5
2,3410.2%
89Toyota Hiace Bus
2,3350.2%
90Hyundai i20
2,2720.2%
91Mercedes-Benz Sprinter
2,2490.2%
92Suzuki SX4
2,2310.2%
93Mercedes-Benz E-Class
2,2240.2%
94Mitsubishi Challenger
2,1950.2%
95Kia Sorento
2,0990.2%
96BMW X1
2,0890.2%
97Hyundai I45
2,0380.2%
98Hyundai Elantra
2,0300.2%
99Volkswagen Caddy
1,9830.2%
100Audi A3
1,9750.2%

State share: 2010 · January–December 2010

Share of 1,035,574 sales across Australian states.

Key notes: 2010

Extra context to keep the top cleaner.
Market total in 2010: 1,035,574
Peak annual market: 1,241,037
History loaded: 36 years (1991–2026)
Active model rows loaded for this slice: 346
Historical year-end data from imported workbook sources.
Clean URL: /2010
Data from 1991-2026. Please note data for 1991-1997 is partial or incomplete and may not include all makes. Latest data is from August 2026.